Venus Zine attracts cutting-edge consumers by covering the intersection of music, pop culture, fashion, art and DIY for hip, young women. We don't promote current trends; we create them through progressive content, zine attitude and interaction with forward- thinking readers. Venus Zine reveals what's up and coming from cutting edge music, to fashion and art. The DIY how-to provides readers with a reason to share the magazine.
A snapshot of our demographic:
Gender
Female: 92%
Male: 8%
Median Age
26
Employment Statues
82% are employed
22% are students
Education
87% graduated from a 4-year college or better
27% hold a graduate degree
Location
76% of our readers are city-dwellers
Household Income
$57,263 average HHI
$45,000 median HHI
Venus Zine readers are...
... extremely engage
96% look to Venus Zine as a credible source of information
94% are inspired by the articles, music and/or projects in Venus Zine
40% will never part with their copy of Venus Zine
... music lovers
100% listen to music
97% shop for music online (74% on iTunes)
85% attend live music concerts/performances
80% own an MP3 player
... ready to buy
75% will spend over $500 on music (CDs/MP3s) a year
59% will spend over $500 on health/beauty products a year
43% will spend over $1000 on clothes/accessories a year
... crafty
49% sew/knit/crochet
61% enjoy cooking
53% create visual art
... connected
96% own a mobile phone
64% are on Facebook regularly
62% are on MySpace regularly
As a result of reading Venus Zine
80% of our readers checked out a company that advertised in Venus Zine
70% showed someone an article or advertisement that appeared in Venus Zine
58% purchased a product or services advertised in Venus Zine
We partner with brands that want to go beyond the average advertising page. We create value and connectivity with an elusive audience through activity and interaction. We'd love the opportunity to discuss what we can do for you!
Please direct all advertising, marketing and promotion inquiries to:
Sarah Beardsley
773 327 9790
sarah [at] venuszine.com
